A magical place just 20 miles south of the border along a beautiful coastal highway waits for you and your family. More than one million visitors come to Rosarito every year for the beaches, the restaurants, outdoor activities, the culture, and the nightlife. Many of them also come for the lobster, especially the Puerto Nuevo lobster.

Puerto Nuevo “ Lobster Village ” as it is known locally, is a real favorite for San Diegan's and a long-standing tradition for many of those visiting from the US . You can enjoy incredible ocean views from most of the restaurants, however make sure you don’t judge the restaurants by appearance alone; you might miss out! Puerto Nuevo is a great little village with plenty of unique shops and arts and crafts stores to explore after enjoying a delicious lobster lunch or dinner.

The interesting thing you will quickly realize is that all the restaurants in Puerto Nuevo, many of which are family owned and operated, have the same menu: fried lobster, beans, rice, flour tortillas, chips and salsa, which makes it difficult to decide where to eat. However, most restaurants makes their beans, rice, tortillas, chips and salsa with their own twist and each has their own style of serving and treating the customer.  During the season you will find fresh lobster but in the off-season frozen lobster which means lobster is available 365 days per year.

When compared to what lobsters sell for in US restaurants, these are a real bargain. Most of the restaurants in Puerto Nuevo open around 10am and close around 8pm on weekdays and some restaurants stay open until 11pm on Friday and Saturday. Cash is king in Puerto Nuevo; however there are a few establishments that will accept credit cards.

In addition to delicious lobster, you can enjoy a great stay at one of our fine hotels, eat in one of our many excellent restaurants, relax and be pampered at one of our wonderful spas, go horseback riding on the beach, go surfing, visit Xploration at Baja Studios or just relax on the beach sipping your margarita and watching a spectacular Baja sunset. Rosarito Beach has it all and it’s waiting just for you.

Almost a million lobsters are served in the Rosarito coastal area each year. "Puerto Nuevo-style" is now a world-famous synonym for the exquisite lobster offered in our local restaurants. But we're more than just another pretty lobster plate; more than just an endless variety of freshly caught, perfectly prepared seafood choices.